COVID-19 Marketing Examples
See how other dealers are promoting their online car-buying options.
5 Key Messages to Consider
Provide reassuring information in all the right places.
Homepage Promotion and Banners
Notify customers about online car buying as soon as they reach your site.
Email Marketing
Send specific messages about “contactless car buying” to targeted audiences.
Custom Landing Pages
Offer more details about how your dealership is adapting to the “new norm.”
Digital Videos
Show customers how you can help them shop for cars safely.
Social Media
Engage customers with videos and positive reviews.
